Sample Press Kit

Fact Sheet

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United Way of the Wabash Valley:
Wabash Valley Mobile Market

What is it?

The Wabash Valley Mobile Market is a traveling produce market that brings fresh fruits and vegetables to neighborhoods in and around Terre Haute.
The Wabash Valley Mobile Market provides people, especially in low income neighborhoods, access to fresh and healthy food. Through a designated mobile grocery store route, community residents enter a portable trailer filled with fresh produce ready for purchase.

When and Where?

The Mobile Market stops weekly at several locations. These locations are where individuals and families find it challenging to maintain healthy eating habits due to lack of access to fresh fruits and vegetables. To find out exactly when and where the Mobile Market will be, visit http://uwwv.org/index.php/programs/mobile-market.

Why Should I Shop at the Mobile Market?

The Market will come to your neighborhood so you can reduce the time and cost of transportation to grocery stores and allow you to eat more healthy food on a budget. You can buy an assortment of fresh fruits and vegetables that are typically lower in cost than most grocery stores. The Mobile Market accepts cash, credit/debit cards and food stamps (EBT/SNAP cards).

Where can I Find More Information?

Contact the United Way at (812) 235-6287 or visit our website at http://www.uwwv.org/.

Contact Information:
Kayla Sinders
Cell: 812-691-4466
Office: 812-235-6287
Fax: 812-235-3901
Email: ksinders1@sycamores.indstate.edu
Address: 2901 Ohio Boulevard, Suite 215
Terre Haute, IN 47809
Web: http://www.uwwv.org/


Press Release

Media Relations Contact:
Kayla Sinders
812-691-4466
ksinders1@sycamores.indstate.edu

unitedway

FOR IMMEDIATE RELEASE

United Way of the Wabash Valley Plans to Bring Mobile Market Downtown

The Wabash Valley Mobile Market Will Be Coming Near Indiana State University for Students and Downtown Terre Haute Residents

TERRE HAUTE, IN., April 22, 2015 – The United Way of the Wabash Valley is giving Indiana State University students a chance to purchase healthier foods for about the same price as a candy bar.

The United Way of the Wabash Valley created a traveling market to provide fresh fruits and vegetables to those who are not able to afford wholesale prices, do not have transportation or are subject to diet-related health complications. Students, as well as those who live in downtown Terre Haute, have the chance to take advantage of this fresh market. ISU students are working with officials to find a location closer to campus for the mobile market.

The Wabash Valley Mobile Market (WVMM) has traveled around Terre Haute and surrounding areas since October 2013. For the past few years the mobile market has been successful, but not all those who live in the Terre Haute area know what the WVMM provides. The WVMM receives produce from the same distributor as Baesler’s Market but reduces cost of the produce up to 75 percent. The reduction in cost is largely possible because of Terre Haute sponsors such as ISU.

“Terre Haute area residents now have a new way to shop for fresh fruit and vegetables as the Wabash Mobile market now makes weekly stops in designated locations,” said Chris Wood, Director of the Mobile Market. “The Wabash Valley Mobile Market provides people, especially low income neighborhoods, access to fresh and healthy food. Through a designated mobile grocery store route, community residents enter a portable trailer filled with such goods to make purchases.”

The WVMM’s 18-foot trailer has designated locations in Terre Haute and surrounding areas which can be visited Tuesday through Friday. To find the times and locations for the WVMM, visit http://www.uwwv.org/.

About the Wabash Valley Mobile Market

With the competitive prices of today’s market, the Wabash Valley Mobile Market (WVMM) offers cheaper produce in a convenient way. The WVMM makes weekly stops at several locations in Terre Haute and surrounding areas. By reducing the cost of fresh fruits and vegetables the WVMM hopes that the overall health of the Terre Haute community will be improved. The WVMM is funded in part by grant money from the Indiana Association of United Ways along with area sponsors such as Indiana State University, Clabber Girl, Westminster Village, Union Hospital, the Vigo County Health Department, Regional Hospital, and the Wabash Valley Community Foundation.

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